Money is tight for a lot of people in Sacramento these days. With the economy’s future uncertain, unemployment rates high and many people looking for ways to save money, you’d think the purse stings would be tied tight. As it turns out, we’re actually spending more! According to the Bureau of Economic Analysis, personal spending is up 2.9 percent nationally.
There seem to be a few things people just can’t resist. People are spending much more on phones (thanks, Apple), pets, education and healthcare. The places where people are cutting back are on things like moving expenses, cars, fuel and home furnishings. The trend is for people to move around less, but spend more on things they like, which seems to consist mainly of texting your friends pictures of Fluffy.
(Sidenote: People are also spending more on guns and ammuntion. Perhaps a shakey economy has prompted people to ready themselves for some kind of Mad Max scenario. I’m not sure, but I think I’ll stay inside for a while.)
Another thing people can’t seem to do without is cosmetic procedures, which have also seen a substantial consumer spending increase. Maybe we figure that when the economy recovers and the dust settles, we want to come out looking good. Or maybe a more competitive job market increases the need for people to look their best. In any case, Northern California is leading the way when it comes to vanity.
Sacramento and San Francisco now rank 5th and 4th (respectively) on the list of cities with the most plastic surgeons per capita. (Miami is number one.)